Increase Visibility Without Breaking the Bank
Sports PR Agency in Birmingham - Pay On Results
Our sports PR agency in Birmingham will help your brand or athletes stay on the radar of fans and sponsors. Even if you’re at the starting line, we can help you take your athletic journey to the next level by securing coverage in prominent news outlets.
We’re invested in your long-term success. That’s why we earn coverage by telling genuine news stories that people want to read instead of paying publications. That way, you can increase brand awareness and attract investors without stretching your budget.
We've got our clients featured in
Proven Results and Outstanding Value
Loyal Clients
Many of our clients stick with us because of the results we deliver.
Stories in Big Name Publications
From The Daily Mail and The Sun to The Mirror and The Daily Express, we excel at getting our clients featured in big-name publications.
Exceptional Return on Investment
The organic coverage we generate is worth at least three times more than paid ads.
Trusted by Readers
90% of consumers trust real news stories more than paid-for ads.
Greater Impact
Forbes marketing experts say real stories are 5x more impactful than traditional advertising.
Our Past Successes
Law
%
ROI
Pets
%
ROI Over 2 Years
Finance
%
ROI Over 6 Months
Trades
%
ROI Over 9 Months
Beauty
%
ROI
Our Process
You don’t need to be the biggest sports star or team to make headlines. Here’s how we help you land coverage:
Ideation
We get to know your brand or team, creating stories that connect with your fans and local communities
Production
We use trends, audience insights, and real-life examples to build stories journalists can’t resist
Execution
We enhance each piece with visuals and creative content
Social Media Syndication
We help you reach more fans by sharing your story across social media
Outreach
We give journalists multiple angles to extend your reach
Reporting
Our easy-to-read reports show the impact of your media coverage
From the very first campaign, Avid Panda got us featured on Yahoo, MSN, Sky News, Huffington Post and many more. We also got links back to our site from most of these mentions which was a 304% ROI more than what we’d get paying for them!
Start Seeing Results
Struggling to get journalists to read your pitches?
We will create stories they can’t ignore
Not getting the coverage you deserve?
We will increase your visibility in the media.
Paying for news coverage?
We will generate organic coverage.
Worried about your image?
We will improve the way people view you?
Meet The Team
We do more than just help you look good in the press. Our sports PR agency provides a full range of Digital marketing services to help you improve your online visibility, including SEO and content marketing.
Lance Honeghan
PR Lead
Lance excels at creating stories that grab the attention of major news outlets.
Phoebe Bosco
Content Lead
Phoebe is a content marketing specialist and plays a key role in every campaign
Lex Baciu
SEO Lead
Lex makes sure that every piece is optimised for search engines.
Sports PR Services
Our services include:
Digital PR
We help brands, teams, and sports stars tell their stories, connecting them with the right media contacts.
Media Training
We ensure you’re camera-ready, providing you with confidence to speak with the press and get your message across.
Crisis Communications & Reputation Management
We do more than simply help you navigate the media when a crisis strikes. We will help you identify and prevent crises before they occur.
Events & Activations
We help you get the most out of your event or activation, ensuring it doesn’t fly under the radar.
Influencer Marketing
We help sports brands partner with the right influencers, extending your reach to new audiences.
Tailored Campaigns
Every team, athlete, and sports brand is different. Our PR experts develop PR strategies to get you featured in the right publications, connecting you with both fans and decision-makers.
100% Earned Coverage
Every media placement our sports PR agency secures comes from creative storytelling, strong journalist relationships, and newsworthy pieces.
Make The Most of Our Creativity and Large Network
Even if your team or brand doesn’t have a lot going on, we will help you create a story that journalists can’t ignore.
Outpace Your Competitors
We bridge the gap between you and journalists, helping you get featured in the publications on your wish list.
Transparent Communication
When you choose us as your PR partner, you’ll never be left in the dark. We provide regular updates so you always know how your campaign is performing.
Our Packages
- A media list of 50+ contacts
- A creative ideation session with the junior team
- A data-driven research piece worth £535
- A quarterly press release
- Social media syndication
- 5 Haro pitches
- Reactive outreach
- Expert commentary outreach
- 5+ media placements on average
- A media list of 100+ contacts
- A creative ideation session with the senior team
- A data-driven research piece worth £535
- 3 quarterly press releases
- Social media syndication
- 10 Haro pitches
- Reactive outreach
- Expert commentary outreach
- A PDF report for your website
- Infographics
- 10 personalised pitch videos
- 15+ media placements on average
- A media list of 300+ contacts
- A transformative ideation session with the wider team
- A large data-driven research piece worth £1060
- 5 quarterly press releases
- Social media syndication
- 15 Haro pitches
- Reactive outreach
- Expert commentary outreach
- A PDF report for your website
- Infographics
- 25 personalised pitch videos
- Event Sponsorship
- Award nominations
- Targeted links
- Creative production - including videos, photos, animations and landing pages
- Influencer partnerships
- 40+ amended on average
Our PR Cost Savings
Our PR agency provides exceptional value, saving you up to £1,003.54 per month compared to hiring an in-house team, all while equipping you with expert PR tools.
A good PR toolkit will include:
Haro
£15.72 per month
Response Source
£52.08 per month
Third-party survey services
£540 per month
Hunter.io
£43.09 per month
Canva Pro
£8.33 per month
Mailchimp
£10.99 per month
Roxhill Media
£333.33 per month