Raise Your Media Profile Without Breaking The Bank
Hotel PR Agency in Birmingham - Pay On Results
Travel and lifestyle journalists receive hundreds of pitches and invites from hotels every day. Our hotel PR agency in Birmingham will help you cut through the noise and create stories that resonate with both journalists and potential guests. You don’t need a grand opening, designer renovation or famous chef to get coverage. We will find newsworthy angles all year round, helping you maintain a strong media presence.
We never pay for coverage and earn placements that are worth at least triple your investment. Let us help you increase brand awareness with stories in prominent publications.
We've got our clients featured in
Proven Results and Exceptional Value
High Client Retention Rate
With many of our clients partnering with us for more than two years, it’s easy to see why we are one of the top choices for brands.
Coverage in Premier Publications
Our media profile includes coverage in big-name publications like The Telegraph, Glamour Magazine and The Sun.
Maximised Value for Your Investment
Working with us means you get triple the media value compared to paying for coverage.
Trusted Media
9 out of 10 consumers say that earned media is more trustworthy than sponsored stories.
High Impact
Marketing experts at Forbes report that organic news stories are 5 times more impactful than ads.
Our Past Successes
Law
%
ROI
Pets
%
ROI Over 2 Years
Finance
%
ROI Over 6 Months
Trades
%
ROI Over 9 Months
Beauty
%
ROI
Our Process
Getting your hotel’s name out there doesn’t mean spending a fortune. Here’s how we help you stay in the press even when the opening buzz dies down:
Ideation
We produce newsworthy stories with a range of angles that connect with potential guests
Production
We turn trends, data and case studies into headlines with strong hooks
Execution
We use visuals and infographics to bring stories to life
Social Media Syndication
We maximise your reach and help you foster a sense of community
Outreach
We make sure journalists have all the details they need to produce captivating stories
Reporting
Our visual reports make it easy to understand the value of your coverage
What Our Clients Say
From the very first campaign, Avid Panda got us featured on Yahoo, MSN, Sky News, Huffington Post and many more. We also got links back to our site from most of these mentions which was a 304% ROI more than what we’d get paying for them!
Start Seeing Results
Not hearing back from journalists?
We will create stories that they can’t ignore
Struggling to get guests?
We will put your hotel on the map
Paying for sponsored articles?
We will earn coverage with newsworthy stories
Worried about your hotel’s image?
We will improve public perception
Struggling to differentiate your hotel?
We will showcase what sets you apart
Meet The Team
With a range of marketing services under one roof, including SEO and content marketing, we will help you completely transform your online image.
Lance Honeghan
PR Lead
Lance excels at producing PR campaigns that get picked up in high-end publications.
Phoebe Bosco
Content Lead
Phoebe helps to produce engaging content that communicates your brand story.
Lex Baciu
SEO Lead
Lex helps to optimise campaigns for search engines and ensure they earn valuable links.
Hotel PR Services
Our services include:
PR Strategy
Whether you own a boutique hotel or a luxury hotel brand, we will help you reach more potential guests by creating tailored campaigns.
Digital PR and Link-Building
We are a Clutch award-winning agency that excels at helping clients generate backlinks, boosting their websites’ authority in the eyes of Google.
Content & SEO
Our expertise goes beyond press coverage. From blog posts to landing pages, we ensure your on-site content is compelling, conversion-focused, and optimised for search.
Social Media
We use strong visuals and content to elevate your social media presence, building a loyal community.
Influencer Marketing & Partnerships
We will align your hotel with the right content creators and lifestyle brands to help you get more eyes on your brand.
Events & Activations
We will ensure the right contacts are in the room, generating buzz for your events.
Crisis Communications
The world of hospitality can be unpredictable, but we’ll help you protect your brand image and find a silver lining, even during the most difficult times.
Brand Specific Strategies
We understand that every hotel provides a unique guest experience. That’s why we produce campaigns that reflect your brand voice and have your bigger picture in mind.
100% Earned Coverage
When you choose us, you’re not paying for someone to negotiate on your behalf and pay for an advertorial. We earn media coverage by telling newsworthy stories, maximising your ROI.
Make The Most Of Our Network and Creativity
From round-ups and features to data-driven stories and reactive pieces, we leverage our connections and creativity to help you get your hotel featured in the right publications.
Outpace Your Competitors
Whether you have a luxury resort or charming hideaway, we’ll help you get featured in the travel and lifestyle titles your competitors dream of appearing in.
Stay in the Loop
You’ll always know what’s happening and get regular updates on the progress of your campaign.
Our Packages
- A media list of 50+ contacts
- A creative ideation session with the junior team
- A data-driven research piece worth £535
- A quarterly press release
- Social media syndication
- 5 Haro pitches
- Reactive outreach
- Expert commentary outreach
- 5+ media placements on average
- A media list of 100+ contacts
- A creative ideation session with the senior team
- A data-driven research piece worth £535
- 3 quarterly press releases
- Social media syndication
- 10 Haro pitches
- Reactive outreach
- Expert commentary outreach
- A PDF report for your website
- Infographics
- 10 personalised pitch videos
- 15+ media placements on average
- A media list of 300+ contacts
- A transformative ideation session with the wider team
- A large data-driven research piece worth £1060
- 5 quarterly press releases
- Social media syndication
- 15 Haro pitches
- Reactive outreach
- Expert commentary outreach
- A PDF report for your website
- Infographics
- 25 personalised pitch videos
- Event Sponsorship
- Award nominations
- Targeted links
- Creative production - including videos, photos, animations and landing pages
- Influencer partnerships
- 40+ amended on average
Our PR Cost Savings
Our PR agency provides exceptional value, saving you up to £1,003.54 per month compared to hiring an in-house team, all while equipping you with expert PR tools.
A good PR toolkit will include:
Haro
£15.72 per month
Response Source
£52.08 per month
Third-party survey services
£540 per month
Hunter.io
£43.09 per month
Canva Pro
£8.33 per month
Mailchimp
£10.99 per month
Roxhill Media
£333.33 per month