Increase Brand Awareness Without Stretching Your Budget
Fashion PR Agency in Birmingham - Pay on Results
On the surface, fashion PR may sound glamorous. However, the reality is that getting your brand featured in the press takes hard work. Thankfully, our fashion PR agency in Birmingham will help you increase your online visibility, driving traffic to your website from well-known publications and improving conversions.
Paying for coverage is so last season. You could end up paying tens of thousands for just one advertorial. Working with us means we will triple your ROI and maximise your reach, helping you get featured in as many publications as possible.
We've got our clients featured in
Strategies That Work For Every Brand
Outstanding Client Retention
With an impressive client retention rate of 88%, many of our partnerships span two years.
Coverage in Notable Publications
Through our extensive network of lifestyle journalists, we secure coverage in renowned outlets such as The Stylist, The Mirror and Her.
Maximised Value for Your Investment
For each campaign we work on, we ensure the total value of coverage is 3x your investment.
Trusted Media
Earned media is trusted by 90% of people, far surpassing the credibility of paid advertisements.
High Impact
According to marketing experts at Forbes, earned media is up to five times more impactful than paid advertising.
Our Past Successes
Law
%
ROI
Pets
%
ROI Over 2 Years
Finance
%
ROI Over 6 Months
Trades
%
ROI Over 9 Months
Beauty
%
ROI
Our Process
When it comes down to it, fashion PR requires exceptional creativity and communication skills. Outsourcing to a specialist agency allows you to leverage our established networks and strategic insights, freeing up in-house resources. Here’s how we help you achieve impactful results.
Ideation
We stay on top of the latest fashion and lifestyle trends to ensure campaigns are always relevant.
Production
We put research and industry expertise at the forefront of every campaign to boost your brand image.
Execution
We craft compelling campaigns with stunning visuals and engaging content.
Social Media Syndication
To maximise reach, we help you strategically share your campaign across key social media platforms.
Outreach
Leveraging our extensive network of lifestyle and fashion journalists, we ensure your campaign captures the attention of top-tier publications.
Reporting
We monitor coverage across media outlets and provide clear, visually engaging reports.
From the very first campaign, Avid Panda got us featured on Yahoo, MSN, Sky News, Huffington Post and many more. We also got links back to our site from most of these mentions which was a 304% ROI more than what we’d get paying for them!
Start Seeing Results
Missing out on coverage?
We will give journalists exactly what they want in the correct format
Not seeing any real impact?
We will drive traffic to your site from notable publications
Buying advertorials?
We will give your PR strategy a complete makeover
Struggling to cut through the noise?
We will increase your share of voice within the fashion industry
Struggling to build trust?
We will position yourself as a thought leader
Meet The Team
Our fashion PR agency does more than just help you get featured in the press. With a team of SEO, paid advertising and content marketing specialists, we can help you completely improve your online presence.
Lance Honeghan
PR Lead
Lance heads up PR and specialises in generating lifestyle stories.
Phoebe Bosco
Content Lead
Phoebe excels in crafting creative ideas and producing standout content.
Lex Baciu
SEO Lead
Lex ensures each campaign aligns seamlessly with your broader SEO goals.
PR That Really Works
Our services include:
Digital PR
We will enhance your brand's perception among users and search engines by securing online media coverage that showcases your expertise and products.
Social Media
To maximise the success of your campaign, we will create engaging content to increase your share of voice.
Events & Launches and Placements
We will leverage our network of journalists and tastemakers to help you get the word out about your events and launches.
Influencer Marketing
We’ll pair your brand with the perfect influencers, creating authentic, high-quality content that increases your reach.
Media Training & Crisis Communications
If you land yourself in hot water, there is no need to worry. Our experts will help you protect your brand image.
Tailored Strategies
We excel at creating well-thought-out PR strategies so you can take your brand to the next level.
100% Earned Coverage
We know what kind of stories journalists are looking for, so we never have to pay for coverage.
Leverage Our Network and Creativity
Even if your brand isn’t very well-known, we will help you get the coverage you deserve.
Increase Your Share of Voice
We’ll help you keep up with your competitors, getting you featured in similar publications.
Stay in the Loop
We know how important your brand image is and will update you on the progress of your campaign.
Our Packages
- A media list of 50+ contacts
- A creative ideation session with the junior team
- A data-driven research piece worth £535
- A quarterly press release
- Social media syndication
- 5 Haro pitches
- Reactive outreach
- Expert commentary outreach
- 5+ media placements on average
- A media list of 100+ contacts
- A creative ideation session with the senior team
- A data-driven research piece worth £535
- 3 quarterly press releases
- Social media syndication
- 10 Haro pitches
- Reactive outreach
- Expert commentary outreach
- A PDF report for your website
- Infographics
- 10 personalised pitch videos
- 15+ media placements on average
- A media list of 300+ contacts
- A transformative ideation session with the wider team
- A large data-driven research piece worth £1060
- 5 quarterly press releases
- Social media syndication
- 15 Haro pitches
- Reactive outreach
- Expert commentary outreach
- A PDF report for your website
- Infographics
- 25 personalised pitch videos
- Event Sponsorship
- Award nominations
- Targeted links
- Creative production - including videos, photos, animations and landing pages
- Influencer partnerships
- 40+ amended on average
Our PR Cost Savings
Our PR agency provides exceptional value, saving you up to £1,003.54 per month compared to hiring an in-house team, all while equipping you with expert PR tools.
A good PR toolkit will include:
Haro
£15.72 per month
Response Source
£52.08 per month
Third-party survey services
£540 per month
Hunter.io
£43.09 per month
Canva Pro
£8.33 per month
Mailchimp
£10.99 per month
Roxhill Media
£333.33 per month